What I Do and Why

I use critical philosophical/theoretical approaches and novel methods to understand business challenges. My work engages with philosophical concepts and theories, and then applies those theories to understand issues in the real world. My focus is always on critically understanding challenges, empowering the disadvantaged, and finding solutions.

On this page I provide a brief description of the knowledge contribution of my key publications, and comment on impact. There are two major groups.

The first focuses on 'Doing Knowledge Creation' to stress the novelty and relevance of my work to knowledge production. Forthcoming work in press is included.

The second section is 'Other Impactful Work on Understanding Experiences and Providing Solutions for Marginalized Groups' which focuses more on work co-produced with students and focused in Aotearoa, stressing impact here in NZ.

Doing Knowledge Creation

I draw attention to how practices within management science lead to truth-claims that need to be critically analysed in order to arrive at a more complete understanding of issues and challenges, as they relate to marginalisation. I sometimes explore business practice by using literature, poetry, comedy and other texts; this is a common method in the humanities and social sciences to generate fresh understanding and new concepts.

Sayers, J. (January 2023, in press). Imagining Wearable Technology Otherwise. In Marta B. Cal­ás and Linda Smircich (Eds.) A Research Agenda for Organization Studies, Feminisms and New Materialisms. Elgar Research Agenda Series. pp. 95-117.

This chapter is in a ground-breaking series on feminist new materialisms' potential to crack open new ways of thinking critically about organizational challenges. My chapter focuses on wearable technologies such as Fitbits. I argue that critical understanding is needed as health and wellness technologies transform ideas about the ideal worker to something trans-human, which I see as highly problematic. Instead I argue for creative interventions which are modelled by such movements as digital feminism and data ownership initiatives (by unions and indigenous peoples).

Cal­ás, M., Smircich, L., Cozza, M., Gherardi, S., Katila, S., Kuismin, A., Jääskeläinen, P., Laine, P-M., Meriläinen, J.V., Sayers, J., Wickström, A., Valtonen, A., Salmela, T., & Pullen, A. (January 2023, in press). What to do about 'the human' in organization studies? Thinking/saying/doing with the Anthropocene, pandemics and thereafters. In Marta B. Cal­ás and Linda Smircich (Eds.) A Research Agenda for Organization Studies, Feminisms and New Materialisms. Elgar Research Agenda Series. pp. 177-194

This chapter is co-written by all the authors that contributed to the book. It proposes radical changes to business schools to make them multi-disciplinary, creative and critical hubs that are fit-for-purpose.

Sayers, J & Forrest, R. (2022). Te Ao Māori and One Welfare in Aotearoa New Zealand: The case of kurī, dog registration, and local councils. In Lindsay Hamilton and Linda Tallberg (Eds.) Handbook of Animals and Organization Studies. Oxford University Press. pp. 425 - (13 pp). https://global.oup.com/academic/product/the-oxford-handbook-of-animal-organization-studies-9780192848185?cc=gb&lang=en#

This just-published chapter is in a first-ever OS collection, reflecting the rapidly growing interest in human/non-human organization. Our chapter explores kurī (dog) human relations using a One Welfare approach to health and wellness, and an historical lens, on dog registration.

"Dear Janet, your chapter was wonderful - I really enjoyed reading it. This is exactly what we wanted. The empirical data is fresh and lively. It is also so important to have this postcolonial stance in the book; there is rather little of it elsewhere." (Editor, Lindsay Hamilton, York University, UK)

"Just wanted to say thanks again for the Te Ao Māori and One Welfare in Aotearoa New Zealand ... article which I have just finished. There is some fantastic stuff in there and brings together and opens up my thinking on some strands I have been thinking about but didn’t know how to bring together." (Postgraduate student)

Plester, B., Kim, H., Sayers, J., & Carroll, B. (2022). “Show us what you’ve got”: From experiences of undoing to mobilizing agentic vulnerability in research. Gender, Work and Organization, 29(1), 58-78. doi:10.1111/gwao.12769

Uses Judith Butler's concept of vulnerability, and vignettes from my student's research, and her student's research, to illustrate women's vulnerability in the research field (the research projects were both participant studies on humour and work). Shows the experience of research vulnerability is central to the development of activism.

Plester, B. Sayers, J.& Keen, C. (2022). Health and wellness but at what cost? Technology media justifications for wearable technology use in organizations. Organization. Online first https://doi.org/10.1177/13505084221115841

This article explores the ways business media discusses health and wellness technologies. We point out how appealing neoliberal rationales act as a smokescreen for the ways that big tech harvests peoples' 'digital exhaust' through collecting and on-selling data in ways that are not necessarily in the interests of workers.

Sayers, J., Forrest, R., & Pearson, M. (2022). Furry families: Ethical entanglements through more-than-human domestic dramas. Sociological Research Online. doi:10.1177/13607804211064913

This paper provides a narrative analysis of results from a large survey of New Zealander's attitudes to animal welfare. I analysed ethical messages in more-than-human domestic drama. We argue animal welfare organizations need to understand the nature of these stories in order to effectively communicate One Welfare goals and increase understanding of the tensions between species management goals (e.g. cat containment).

"I found this paper fascinating to read. It adds a new subcategory of the genre to storytelling, and it contributes to the growing literature on more-than-human families". (Anonymous Reviewer)

Parker, J., Donnelly, N., Sayers, J., Young-Hauser, A., Loga, P., Paea, S., & Barnett, S. (2022, forthcoming). Evidencing women’s progress in Aotearoa New Zealand’s public service. In H. Conley, & P. Koskinen-Sandberg (Eds.), International Handbook on Gender and Public Sector Employment. Routledge.

Parker, J., Sayers, J., Young-Hauser, A., Barnett, S., Loga, P., & Paea, S. (2022). Gender and ethnic equity in Aotearoa New Zealand's public service before and since Covid-19: Toward intersectional inclusion? Gender, Work and Organization, 29(1), 110-130. doi:10.1111/gwao.12759

Parker, J., Young-Hauser, A., Sayers, J., Loga, P., Paea, S., & Barnett, S. (2021). Pragmatic evaluation of transdisciplinary research on gender equity in the New Zealand public service. Qualitative Research in Organizations and Management, 17(1), 41-60.

This research cluster is outputs from a Massey Strategic Innovation Fund (2020) led by Professor Jane Parker. The innovative project was transdisciplinary and aimed to understand and improve gender equity in the public service, especially for Māori and Pacific women. Three case study organizations took part and full 40-60 page reports were presented back to the agencies as part of this research to feed into government policy and practices. I am a senior member of this research team.

Sayers, J., Martin, L., & Bell, E. (2021). Posthuman affirmative business ethics: Reimagining human-animal relations through speculative fiction. Journal of Business Ethics, 1-12. doi:10.1007/s10551-021-04801-8

This article features a reading of Margaret Attwood's MaddAddam trilogy to introduce to the business ethics community the usefulness of posthuman affirmative ethics. The paper makes the case for moving away from traditional individualist notions of subjectivity and towards more fluid inter-subjectivity with multiple others, including non-human others.

Sayers, J. G., & Martin, L. A. (2021). “The King was pregnant”: Organizational studies and speculative fiction with Ursula K. Le Guin. Gender, Work and Organization, 28(2), 626-640. doi:10.1111/gwao.12603

This article traces the impact of Ursula Le Guin's work on the development of feminist theory generally, and feminist organizational studies in particular. Le Guin's speculative fiction, and that of other women speculative fiction writers like Octavia Butler, provide a vast treasure trove of ways to think about doing organizational theorising differently, in a way that makes marginalised groups visible and central to knowledge production.

Bell, E., Panayiotou, A., & Sayers, J. (2019). Reading the TED talk genre: Contradictions and pedagogical pleasures in spreading ideas about management. Academy of Management Learning and Education, 18(4), 547-563. doi:10.5465/amle.2017.0323

Ted Talks are now a key way business students and managers consume business knowledge. This research paper was conducted by academics in Cyprus, UK and NZ and analysed the production, medium and reception of Ted Talks. Students report they enjoy watching Ted Talks and integrate them into their everyday lives. We draw attention to the ways the company commodifies knowledge using highly structured story-telling formats which privilege one-way expert-centered communication. We suggest educating students on how to critically read Ted Talks.

Sayers, J., Hamilton, L., & Sang, K. (2019). Organizing animals: Species, gender and power at work. Gender, Work and Organization, 26(3), 239-245. doi:10.1111/gwao.12277

This article introduces the first collection of papers in OS on animals, gender and organization. I led the development and the editing of this special issue.

Sayers, J., & Brunton, M. (2019). Using the heterotopic mirror to reveal tensions in public reaction to a photographic essay of eldercare staff and older adults. Journal of Ageing Studies, 48, 17-24. doi:10.1016/j.jaging.2018.12.002

In 2005 a photographic essay was published in Kaitiaki, the Nurses Association magazine which showcased an ordinary day-in the-life of aged care workers. The essay caused an uproar because there were pictures of residents being showered and cleaned. Both authors of this article found the essay profoundly moving and quite beautiful and so we spent several years drafting and re-writing an article which was eventually published in this highly regarded journal on ageing. The article discusses invisible work, and why some people found it so hard to look at both the ageing body and the work required to sustain quality of life at the end of life. We worked closely with the Nurses Association and used Letters to the Editor, and a Commission of Inquiry report, to help understand the ethical issues involved, and the nature of responses by nurses, care workers and media commentators.

Bradbury, T., & Sayers, J. (2019). The role of story-sharing in enacting values-based strategic human resource management. New Zealand Journal of Human Resource Management, 19(1), 18-30.

This paper uses a novel story method based on Joseph Campbell's work, to understand how the Breakers, a professional basketball team , operated successfully using explicit values-based behaviour standards. We showed how the Breakers is a classic story-telling organization, and that inculcating shared values through story-telling was a primary reason for their ongoing successes. Results were reported back to the Breakers which helped affirm their practices at this time.

Martin, L., Edwards., & Sayers, J. G. (2018). A novel discovery: Exploring women’s literary fiction for use in management and leadership education. Academy of Management Learning and Education, 17(1), 24-40. doi:10.5465/amle.2016.0369

Leadership scholarship and leadership biography privilege stories of heroic white men doing adventurous risky things. This research, based on a student's Master's thesis, argues against the grain of masculine hero stereotypes, and provides several examples of literary texts featuring women in leadership roles using different methods of leading and solving the inevitable challenges of doing things differently.

Sayers, J. G. (2017). Feminist CMS writing as difficult joy: Via birds and bitches. Dialogues in Critical Management Studies. Feminists and queer theorists debate the future of CMS., 3, 155-169. doi:10.1108/S2046-607220160000003013

This article discusses the difficult, yet deeply pleasurable process of creative feminist writing in organizational studies. Using women philosophers Luce Irigaray, Helene Cixous and the writer Clarise Lispector, the article discusses the process of using animal muses for generating new organizational studies concepts.

Brewis, J., Meisenbach, R., Rippin, A., Risberg, A., Sayers, J. G., & Skold, D. (2017). Editorial: Professor Heather Höpfl, 1948-2014: Eine Gedenkschrift. Culture and Organization, 23(2), 81-84. doi:10.1080/14759551.2016.1257096

Professor Höpfl was a founding member of Standing Conference of Organizational Symbolism (SCOS) and an inspiration to many academics including myself because of her intellectual rigour, bravery and creativity. This article is an introduction to a collection of papers from those that she inspired.

Sayers, J. G. (2016). A report to an academy: On carnophallogocentrism, pigs and meat-writing. Organization, 23(3), 370-386. doi:10.1177/1350508416629454

This conceptual paper uses Kafka's short story 'Lecture to an academy' and Derrida's concepts of carnophallogocentrism and disavowal, to discuss the limits of knowledge production processes in the management academy, which routinely disavows non-human animals.

This paper has 49 citations according to Google Scholar, and is a key article in the development of understanding embodied ethics and writing differently. Professor Carl Rhodes, writing in the highly regarded A* journal Management Learning, has highlighted the article in the development of feminist writing, saying "If a democratization of knowledge is desired, then feminist and feminine textual politics serves as a fecund exemplar of what is possible. Sayers’ calls her own scriptology ‘feminist dog-writing’ and ‘meat-writing’: a means to engage in a ‘playful relational co-constitution with nonhuman Others through acts of writing’ (p. 380)".

Chrystall, A. B., & Sayers, J. (2016). King Konsumer: Menippean satire, spectatorship, sacrifice and consumption. Continuum: Journal of Media & Culture, 31(2), 266-276. doi:10.1080/10304312.2016.1257690

Menippean satire attacks mental processes rather than individuals, and it does so by piling irony on top of irony on top of irony. This paper is an exploration of the trope of King Kong, through its various filmic iterations, to explore the ways King Kong has worked as a satiric vehicle to comment on capitalism, colonisation, consumerism and other themes such as racism. This paper is twinned with another paper in review on Sir Peter Jackson's 'Braindead ' which I read for what it had to say about British-originating Pākehā identity.

Sayers, J. G., & Jones, D. (2015). Truth scribbled in blood: Women's work, menstruation and poetry. Gender, Work and Organization, 22(2), 94-111.

This article used a novel method of presenting an argument - rupture and then rapture - to discuss the media storm that erupted when a prominent member of the NZ business community inferred menstruating women are less productive. We discuss the role of affect in social media to promote social change.

This article has been cited 37 times according to Google Scholar and is often used as a founding article in the recent foci on women's experiences of menstruation and menopause at work.

Sayers, J. G., & Fachira, I. (2015). Telling tales: Online comic and gripe story-sharing by service workers about difficult customers. New Technology, Work and Employment, 30(2), 128-144. doi:10.1111/ntwe.12047

Hairstylists blogs were analysed to understand online learning processes. We used a novel technique of story-thread analysis to follow the conversations of hairstylists as they discussed difficult customers and learnt from each-other about how to deal with them. Hairstylists often complain about difficult customers using comic tropes and this paper contributes to the resistance literature by showing how online comic story-telling is used to resist (and learn from) unwanted work pressures.

Sayers, J. G., Parker, J., Douglas, J., Ravenswood, K., & Cooper, R. (2015). Introduction to Special Collection: Women’s agency at work. Economic and Labour Relations Review, 26(4), 384-392. doi:10.1177/1035304615600347

Parker, J., Douglas, J., Ravenswood, K., Sayers, J. G., & Cooper, R. (2014). Editor's introduction. Special Issue on 'Crafting the Graft'. Labour and Industry: A Journal of the Social and Economic Relations of Work, 24, 249-257. doi:10.1080/10301763.2014.981356

These two publications introduce curated collections of work on women's work experiences, showing the enduring nature of discriminatory processes that impede women's abilities to contribute fully in the workplace. I led one of these collections, and was a key member of the other.

Sayers, J. G. (2014). Fifty shades of outrage: Women’s collective online action, embodiment and emotions. Labour and Industry: A Journal of the Social and Economic Relations of Work, 24(4), 272-285. doi:10.1080/10301763.2014.978969

An analysis of public comments about the uproar that ensued after a public debate about whether or not women are less productive when they menstruate. Startling stories about discrimination came to light, as did moving stories about the lengths women go to when they hide natural processes, and thus who they are, in the workplace. This paper explores the implications of affect for collective action in online protests against injustice.

Sayers, J., & Monin, N. (2012). Blake's 'London': Diabolical reading and poetic place in organizational theorising. Culture and Organization, 18(1), 1-13. doi:10.1080/14759551.2011.631342

Using William Blake's song-image-text poem 'London' from 'Songs of Innocence and Experience' we argue for more image literacy in organizational studies. We connect Blake's poem to other forms of knowledge production such as Australian aborigine techniques of memorising through narrative and geography - song-lines - and point out the limits of using words alone to convey meaning and produce shareable knowledge.

Teo-Dixon, G., & Sayers, J. G. (2011). Wisdom as knowledge management's perfect solution: A word of caution. Philosophy of Management, 10(1), 61-77. doi:10.5840/pom201110111, or Here

This research, based on a student's doctoral thesis, argues that the field of knowledge management's new obsession with wisdom is built on a house of cards (data then information then knowledge then wisdom) unless it engages with business challenges and knowledge creation in critical ways.

Brunton, M., & Sayers, J. (2011). Jostling for the ethical high ground during a junior doctors’ strike: The dark side of public health reform. Australian Journal of Communication, 38(1), 69-87.

This research examined stakeholders' ethical arguments during junior doctor strike to better understand how stakeholders appeal to the public to gain support for their actions. The article underscores the importance of public sympathy in health industrial action. The paper is here.

Smollan, R., Sayers, J. G., & Matheny, J. A. (2010). Emotional responses to the speed, frequency and timing of organizational change. Time and Society, 19(1), 28-53. doi:10.1177/0961463X09354435

This paper proposes that the experience of time is altered because of the intense emotional reactions workers (middle managers) have during restructuring events. Theories about time as a cultural phenomenon are used to explain results.

Sayers, J. G., Bathurst, R. J., & Symonds, H. (2009). Doubts architecture: Reflections on a research project using photographic juxtaposition. Creative Approaches to Research, 2(1), 58-70. doi:10.3316/CAR0201058

This article is based on an art-research project conducted with the photographer and painter Henry Symonds and investigated the links between work and life. Photographs of subjects at home and at work were juxtaposed to illustrate the continuities and discontinuities between the two realms. This paper explores photography as method in organizational research and how it can open up the space of doubt and wonder in a helpful way to encourage greater understanding. The Journal of Spirituality and Management used one of the photographs as their cover.

Sayers, J. G., & Monin, N. (2009). Chaplin's Modern Times: Service work, authenticity and nonsense at the Red Moon Cafe. In M. Korczynski, & C. Macdonald (Eds.), Service work: Critical perspectives (pp. 11-29). USA: Routledge.

Charlie Chaplin's silent masterpiece 'Modern Times' is not only an incisive critique of industrialisation and factory work, which it is well known for, but is also a critique on service work, which this chapter discusses in depth. The film and chapter are often used in lessons on service work around the world. Silent comedy reaches across cultures and language-barriers.

Bathurst, R. J., Sayers, J. G., & Monin, N. (2008). Finding beauty in the banal: An exploration of service work in the artful classroom. Journal of Management & Organization, 14(5), 521-534. doi:10.5172/jmo.837.14.5.521

This paper is a reflection on my classroom practice of inviting students to engage in comedy as critique. My practice was to use an everyday service interaction as a foci and ask students to exaggerate aspects of the interaction. We use a comic strip created by two students to illustrate how the assignment worked to help students develop their critical thinking abilities.

Plester, B. A., & Sayers, J. G. (2007). "Taking the piss": Functions of banter in the IT industry. Humor: International Journal of Humor Research, 20(2), 157-187.

This research paper is based on a student's Master's research and examines the role of banter in creating culture in an IT firm. The paper is often used in classrooms to discuss how banter creates in-groups and excludes others. It is well-cited with 126 citations according to google scholar.

Prichard, G. C., Sayers, J. G., & Bathurst, R. J. (2007). Franchise, margin and locale: Constructing a critical management studies locale in Aotearoa New Zealand. New Zealand Sociology, 22(1), 22-44.

This paper emerged from an international collaboration on the use of music at work. The paper discussed how knowledge production processes generally happen in business studies in New Zealand. Franchise means that overseas research models get adopted without change. Margin means that we work at the edge of the centers of knowledge production (North America and the United Kingdom) and so what is derived from here is easily dismissed as irrelevant and too hard. Using locale, my contribution to this paper is to illustrate how NZ music epitomizes a desirable process of knowledge production; fashioning knowledge that is unique from our own locale and materials, and embodying our practices here in this place.

Sayers, J. G., & Monin, N. (2007). Love®: A critical reading of lovemarks. Journal of Organizational Change Management, 20(5), 671-684. doi:10.1108/09534810710779090

Using a method of critical reading of texts inspired by Iser, we conducted a light-hearted critical reading of Kevin Roberts' marketing book 'Lovemarks' about iconic New Zealand products. We drew attention to the level of commodification and appropriation and suggested alternatives.

Monin, N., & Sayers, J. G. (2006). Art rules? Brokering the aesthetics of city places and spaces. Consumption, Markets and Culture, 9(2), 119-127. doi:10.1080/10253860600633655

This paper was based on interviews with managers of corporate art collections in Auckland and engagement with collections (e.g. the ground floor of the Vero building in Auckland). We drew attention to the ways that investment in public iconic NZ art can be used as a tradeoff for corporate development (e.g. being allowed to exceed normal building height regulations) . A certain type of art (e.g. prehistoric landscape) is mainly used to anchor business in a non-politicized version of NZ.

Other Impactful Work on Understanding Experiences and Providing Solutions for Marginalized Groups

These articles demonstrate the ways I complement my novel methods of understanding and creatively rethinking knowledge production in the business academy with pragmatic impactful work focused on marginalised groups. Research is often conducted with students who look at challenges in the industry they are working in. Results are published in the best outlet for impact of their work and help inform their practice.

Animal Welfare - Warsaw, D., & Sayers, J. (2020). The influence of animal welfare accreditation programmes on zoo visitor perceptions of the welfare of zoo animals. Journal of Zoo and Aquarium Research, 8(3), 1-6.

Used scenarios to gain understanding of the public's perception of animal welfare issues at a zoo, and their understanding of the role of zoo accreditation in animal welfare. Results fed into improving visitor communication about animal welfare.

Retired Athletes - Lenton, A., Bradbury, P., & Sayers, J. (2020). Elite sport retirement: Experiences of New Zealand athletes. Journal of Sport Behavior, 43(1), 50-70.

Retiring elite athletes often suffer from depression when their main purpose in life has gone. This research investigated their experiences and argues for improved psychological support. Results have been shared with interested bodies.

Restructured Polytechnic Workers - Roadley, V. M., Sayers, J. G., & Bathurst, R. (2019). The real affects of change. Organizational Aesthetics, 8(1), 11-25.

Polytechnics in New Zealand have recently undergone radical change which led to many redundancies. This student research project used narrative methods to collect and understand polytechnic worker stories. Viki also produced a series of sculpted heads which represent each participant. These heads were professionally photographed and published in a journal. See here for more information. Therapeutic techniques such as re-storying are suggested as a way of helping employees recover from the trauma of redundancy and restructuring.

Pressures on Pharmacists - Scahill, S. L., Tracey, M. S., Sayers, J. G., & Warren, L. (2018). Being healthcare provider and retailer: Perceiving and managing tensions in community pharmacy. Journal of Pharmacy Practice and Research, 48(3), 251-261. doi:10.1002/jppr.1410

Pharmacists deliver both a health service and sales and there are sometimes tensions between these health retail activities. This research article investigates these tensions and suggests training and other solutions, especially now large format chemist warehouses are entering the NZ market.

Migrant Dairy Workers - Poulter, C., Sayers, J. G., & Tipples, R. (2016). Retention of migrants in the New Zealand dairy industry. Primary Industries Journal, 20(1), 36-41.

Migrant Dairy Workers - Poulter, C. & Sayers, J. G. (2015). Retaining skilled migrants in the New Zealand Dairy Industry. New Zealand Journal of Employment Relations, 40(2), 1-23.

These two papers are based on student research exploring the experiences of dairy worker migrants. The research suggests migrant expectations need to be managed more effectively before entry to New Zealand, and processes of visa renewal and so on need to be improved. Issues about conditions of work and integration were also discussed. A Dairy Industry representative provided an opinion piece to accompany the article in the industry-focused Primary Industry Journal, in order to comment on how they are addressing the issues raised.

Physiotherapists - Foster, C., & Sayers, J. G. (2012). Exploring physiotherapists' emotion work in private practice. New Zealand Journal of Physiotherapy, 40(1), 17-23.

Physiotherapy work involves a large amount of emotional labour which is rarely acknowledged in an industry focused on physiology and exercise. This article highlights the importance of emotional labour to the physiotherapy industry and was published in their industry journal.

Restructured Middle Managers - Smollan, R., Matheny, J., & Sayers, J. (2010). Personality, affect, and organizational change: A qualitative study. In W. J. Zerbe, C. E. J. Hartel, & N. M. Ashkanasy (Eds.), Research on Emotion in Organizations (Vol. 6, pp. 85-112). United Kingdom: Emerald Group Publishing Limited. doi:10.1108/S1746-9791(2010)0000006008

Restructured Middle Managers - Smollan, R., & Sayers, J. G. (2009). Organizational culture, change and emotions: A qualitative study. Journal of Change Management, 9(4), 435-457. doi:10.1080/14697010903360632

Both papers looked at the experiences of middle-managers undergoing restructuring. The papers are well cited with 395 in total according to Google Scholar.

Third-place workers - Sayers, J. G. (2010). Home based businesses in the city. Small Enterprise Research: Journal of SMEANZ, 17(2), 165-176.

Third-place workers - Sayers, J. G. (2009). Flat whites: How and why people work in cafes. New Zealand Journal of Employment Relations, 34(2), 77-86.

Papers emerged from home-based business project and explores the growth of third place work in New Zealand.

Home-based entrepreneurs - van Gelderen, M. W., Sayers, J. G., & Keen, C. (2008). Home-based internet businesses as drivers of variety. Journal of Small Business and Enterprise Development, 15(1), 162-177. doi:10.1108/14626000810850900

Article proposes that home-based business provide a fertile ground for trial and failure of new business concepts which is important to the creation of innovative and creative businesses more generally. This is well-cited in a growing field with 59 citations according to Google Scholar.

Māori - Sayers, J. G., Low, W., & Davenport, E. (2008). Te Warewhare: The impact of The Warehouse on Māori in Kaitaia, Kerikeri and Motueka. University of Auckland Business Review, 10(2), 36-43.

International literature says the growth of large-retail format stores has meant the death of 'Mom and Pop' stores in many small towns. Our project involved iwi-led data-gathering/interviewing and found that Māori have a special relationship with The Warehouse, calling it 'te warewhare'. Small town New Zealand has traditionally excluded Māori from employment and retail high street shopping. We suggest more nuanced research that considers people disenfranchised from high street small town retail precincts. Study was partially funded by The Warehouse and results were reported back to The Warehouse.

English Second Language Students - Sayers, J. G., & Franklin, P. H. (2008). Culture shock! Cultural issues in a tertiary course using reflective techniques. Reflective Practice, 9(1), 79-88. doi:10.1080/14623940701816675

Sports Workers - Sayers, J. G., & Edwards, M. F. (2004). The professional sports worker: Challenges and issues. In P. Spoonley, A. Dupuis, & A. D. B. Eds (Eds.), Work and Working in Twenty-First Century New Zealand (pp. 243-248). Palmerston North, NZ: Dunmore Press.

Call Centre Workers - Sayers, J. G., Page, C. A., Barney, A. R., & Naidoo, K. (2003). A provisional 'thumbs up' to New Zealand bank call centres. University of Auckland Business Review, 5(1), 2-12.

Call Centre Workers - Page, C. A., Sayers, J. G., Barney, A. R., & Kirkley, B. W. (2002). The impact of technology on call centres: A qualitative study of the work environment and work in retail bank call centres. International Journal of Management Literature, 2, 127-148.

Tourism Graduates - Dewar, K., Sayers, J. G., & Meyer, D. H. (2002). Hopes, dreams and reality: an investigation into the expectations and experiences of tourism graduates. Journal of Teaching in Travel & Tourism, 2(1), 1-18.